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Dec 04, 2024
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Catalog 2016-2017 - Online and On-ground 8-week Program Catalog [ARCHIVED CATALOG]
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BUS 8041 - Contemporary Readings(3 units)
This course will be based on contemporary academic journal articles published in the area of General Management, Marketing Theory and Applications, Business Finance and Investment, General Business Research, Social Issues and Public Policy, Management Organization, Technology and Innovation, Management Information Systems, Accounting, Communication, Information Technologies, Project Management and Strategy. Course topics will be modified somewhat to reflect the research interests of the students, however they will cover some of the major theories in management such as agency theory, resource based view, dynamic capabilities, contingency perspectives, organizational ecology, resource dependence, transactions costs, knowledge-based view, networks, institutional theory, real options, and social psychology. Some of the topics may include strategic management process, upper echelon, corporate governance, corporate strategy, international strategy, cooperative strategy, business and competitive strategy, internet marketing, entrepreneurial and innovative strategies.
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