HMG44000 - Event Operations Management

(3 units)

This course focuses on reaching and servicing the group meetings and events market. The process of selling space, functions and events to groups, and the methods for servicing group business after the sale are outlined. Also identified are methods to market an event business, track and contain costs, and measures for operational effectiveness and efficient work schedules. Event Operations Management from a front-of-the-house perspective is presented, as is theme development with specifics in design and décor. In addition to the classroom instruction, students are required to get real-World experience through a practicum in an approved organizational setting for 80 - 160 hours. However, if a student is unable to secure a practicum site, another option such as a project will be made available to them to ensure they meet the course requirements through an applied project designed with the instructor. (International students need to meet their international student advisor for details).