BUS 3030 - e-Business

(3 units)

The Age of Electronic Commerce presents several opportunities for setting up new businesses, as well as expanding and growing existing business offerings. E-commerce is an automated mechanism that can substantially increase customer contact and business transactions, while simultaneously reducing the cost of doing business. Participants in this course will learn concepts and trends to understand, analyze, design and develop an ecommerce business model. Students will be exposed to a variety of techniques for the rapid development and creation of web based applications In addition to basic web programming concepts and technology, students will also be exposed to client server architectures, internet infrastructures, and consumer behavior on the internet.
Prerequisites: Introduction to Business