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Apr 28, 2024
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Catalog 2011-2012 [v2] [ARCHIVED CATALOG]
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COM 4150 - Publishing: Red Ink Stains(3 units) Examines publishing from the economic perspective. Includes concept and design macros (for both print and web), identity, economics and law, national and international publishing, damage control / crisis management, demographics, ethics, profit and non-profit, public service / pro bono, and parent company controlled. Explores income arenas including pyramid digital, print insert, cooperative risk/cooperative income, and e-optional-extra.
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